777sb Privacy Policy – Your Data, Protected

1. Who We Are

777sb ("we", "us", "our", "the Platform") operates the online casino and sports betting website located at 777sb.net, along with any associated mobile applications and related services. The 777sb platform is operated under applicable international gaming regulations and is accessible to eligible users in Pakistan and other permitted jurisdictions.

For the purposes of this Privacy Policy, 777sb acts as the data controller in respect of personal data collected through the platform. Any questions about how 777sb processes your personal data may be directed to our support team, whose contact details are provided in Section 14 of this Policy.

2. Personal Data We Collect

777sb collects the following categories of personal data from users:

• Identity Data: Full legal name, date of birth, nationality, and copies of government-issued identification documents (CNIC, passport, or national ID) collected as part of Know Your Customer (KYC) verification procedures.
• Contact Data: Mobile phone number (including JazzCash or Easypaisa registered number), email address, and residential address (city, province, country – e.g., Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad).
• Financial Data: Payment method details including JazzCash account reference, Easypaisa wallet details, bank account information (HBL, UBL, Meezan Bank, Bank Alfalah), transaction history, deposit and withdrawal records, and current account balance information.
• Account Data: Username, encrypted password hash, account registration date, login timestamps, session durations, and device identifiers associated with account access.
• Gaming Data: Full history of bets placed, games played, wager amounts, outcomes, bonus claims, and responsible gaming settings including deposit limits and self-exclusion status.
• Technical Data: IP address, browser type and version, operating system, device type, referral URL, pages visited, and cookie identifiers.
• Communications Data: Records of communications between you and 777sb support, including live chat transcripts, email correspondence, and ticket system records.

3. How We Collect Your Data

777sb collects personal data through the following means:

• Direct Submission: Information you provide when registering a 777sb account, completing KYC verification, making a deposit or withdrawal, contacting support, or filling in any platform form.
• Automated Collection: Technical and usage data collected automatically when you visit the 777sb website or use the mobile application, including via cookies, web beacons, and server log files.
• Third-Party Payment Processors: Confirmation data from JazzCash, Easypaisa, and bank transfer intermediaries that confirm transaction completion or flag potential fraud.
• Identity Verification Services: Data returned by third-party KYC and AML screening providers when we verify your identity and check against sanctions or politically exposed person (PEP) lists.

4. Why We Use Your Personal Data

777sb uses personal data collected from Pakistani users for the following purposes:

• To create and manage your 777sb account, including verifying your identity and age (18+ requirement).
• To process deposits and withdrawals via JazzCash, Easypaisa, and supported Pakistani bank transfer channels.
• To provide access to sports betting markets (including PSL, cricket, football, boxing, and UFC), slot games, and live casino services.
• To detect, investigate, and prevent fraudulent activity, money laundering, and other illegal or prohibited conduct on the platform.
• To comply with anti-money laundering (AML), Know Your Customer (KYC), and counter-terrorism financing (CTF) obligations under applicable regulations.
• To administer bonuses, promotions, and loyalty programmes and to verify eligibility and wagering requirement compliance.
• To send transactional communications (deposit confirmations, withdrawal processing updates, account security alerts) via SMS to your registered Pakistani mobile number or via email.
• To send marketing communications about 777sb promotions, new games, and PSL-related offers – only where you have given explicit consent or where permitted under applicable marketing regulations.
• To enforce our Terms & Conditions and resolve disputes.
• To operate and improve the 777sb platform through analysis of aggregated, anonymised usage data.

5. Legal Basis for Processing

777sb processes personal data on the following legal grounds:

• Performance of a Contract: Processing your account registration, payments, and gaming activity is necessary to provide the 777sb service you have contracted for.
• Legal Obligation: KYC, AML, and responsible gaming data processing is required to comply with regulatory obligations applicable to our operating licence.
• Legitimate Interests: Fraud prevention, platform security, and aggregate analytics are processed on the basis of 777sb's legitimate interest in operating a secure and compliant platform.
• Consent: Marketing communications and non-essential cookies are processed only where you have provided explicit, freely given consent, which you may withdraw at any time.

6. Sharing Your Personal Data

777sb does not sell your personal data. We share data only in the following circumstances and only to the extent necessary:

• Payment Processors: JazzCash, Easypaisa, and our banking partners receive the minimum data required to process your transaction. These parties are bound by their own privacy and data protection obligations.
• KYC & AML Providers: Identity verification and sanctions screening providers receive identity document data solely for verification purposes.
• Game Providers: Where required for the delivery of live casino and slot games, your account identifier (but not full personal details) may be shared with licensed game software providers.
• Regulatory Authorities: 777sb may be required to disclose user data to gaming regulators, law enforcement, or financial intelligence units in response to lawful requests.
• Corporate Transactions: In the event of a merger, acquisition, or sale of assets, user data may be transferred to the acquiring entity subject to equivalent privacy protections.

7. International Data Transfers

As an internationally operated platform serving Pakistani users, 777sb may transfer personal data to servers or service providers located outside Pakistan. Where such transfers occur, 777sb ensures that equivalent data protection safeguards are in place, including contractual obligations on recipients that meet recognised international data protection standards. By using the 777sb platform, you acknowledge that your data may be processed in jurisdictions outside Pakistan where data protection laws may differ from those applicable locally.

8. Data Retention

777sb retains personal data for as long as is necessary to fulfil the purposes for which it was collected, subject to the following minimum periods:

• Account and identity data is retained for a minimum of five (5) years following account closure to comply with AML record-keeping obligations.
• Transaction records are retained for a minimum of seven (7) years for financial regulatory compliance purposes.
• Marketing consent records are retained for as long as you remain opted-in plus a reasonable period thereafter to demonstrate compliance.
• Technical logs are retained for up to 12 months and then automatically deleted or anonymised.

Following the expiry of applicable retention periods, data is securely deleted or irreversibly anonymised.

9. Cookies and Tracking Technologies

The 777sb platform uses cookies and similar tracking technologies to operate core platform functions, remember user preferences, and analyse usage patterns. The categories of cookies used include:

• Strictly Necessary Cookies: Required for the platform to function, including session management, login authentication, and security tokens. These cannot be disabled.
• Functional Cookies: Remember your preferences such as language settings, deposit method selection, and responsible gaming settings.
• Analytics Cookies: Aggregate, anonymised data about how users navigate the 777sb platform, used to improve functionality and content. Only activated with your consent.
• Marketing Cookies: Used to deliver relevant 777sb promotional content across the site. Only activated with your explicit consent.

You may manage your cookie preferences through your browser settings or through the cookie preference centre available within the 777sb platform. Note that disabling strictly necessary cookies will impair platform functionality.

10. Your Rights Over Your Personal Data

Subject to applicable data protection law, you have the following rights regarding the personal data held by 777sb:

• Right of Access: You may request a copy of all personal data we hold about you.
• Right to Rectification: You may request correction of inaccurate or incomplete personal data.
• Right to Erasure: You may request deletion of your data, subject to overriding legal retention obligations (e.g., AML record-keeping requirements).
• Right to Restrict Processing: You may request that we limit how we use your data in certain circumstances.
• Right to Data Portability: You may request your data in a structured, machine-readable format where technically feasible.
• Right to Object: You may object to processing based on legitimate interests or for direct marketing purposes.
• Right to Withdraw Consent: Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing.

To exercise any of these rights, contact the 777sb data team via the support email provided in Section 14. We will respond within a reasonable timeframe consistent with applicable requirements.

11. Security Measures

777sb implements technical and organisational security measures appropriate to the risk of processing your personal data. These include:

• 256-bit SSL/TLS encryption for all data in transit between your device and the 777sb platform.
• Encryption of sensitive data fields (passwords, payment references) at rest using industry-standard algorithms.
• Two-factor authentication (2FA) available to all account holders, strongly recommended for all 777sb users.
• Role-based access controls limiting internal access to personal data to only those staff whose job functions require it.
• Regular security audits, penetration testing, and vulnerability scanning of the 777sb platform infrastructure.
• Incident response procedures to detect, contain, and notify affected users in the event of a data breach.

No internet transmission is completely secure. While 777sb takes all reasonable precautions, we cannot guarantee the absolute security of data transmitted to or from the platform. You are responsible for keeping your 777sb login credentials confidential.

12. Children's Privacy

The 777sb platform is strictly for persons aged 18 years and over. 777sb does not knowingly collect personal data from anyone under 18. If we become aware that a person under 18 has registered an account or submitted personal data, we will immediately close that account, delete associated data, and refund any deposits without payment of winnings.

If you believe a minor has created a 777sb account, please contact our support team immediately using the details in Section 14 so that we can investigate and take appropriate action without delay.

13. Changes to This Privacy Policy

777sb reserves the right to update this Privacy Policy at any time. The "Last Updated" date at the top of this page reflects the most recent revision. Where changes are material, we will notify registered users via email or a prominent in-platform notice before the changes take effect. Continued use of the 777sb platform following notification of changes constitutes acceptance of the updated Privacy Policy. If you do not accept the updated policy, you must cease using the platform and may request account closure in accordance with Section 10.

14. Contact Us

For any questions, requests, or complaints relating to this Privacy Policy or 777sb's data processing practices, please contact us through the following channels:

• Email: [email protected] (plain text – not a clickable link)
• Live Chat: Available 24/7 on the 777sb.net website
• Support Ticket: Submit via your 777sb account dashboard under "Support & Help"

Our support team handles English and Urdu enquiries 24 hours a day, 7 days a week, operating on Pakistan Standard Time (PKT, UTC+5). We aim to acknowledge all privacy-related requests within 2 business days and to resolve them within 30 days.